CITV - Wikipedia. CITV (short for Children's ITV) is a British free- to- air children's television channel from ITV Digital Channels Ltd, a division of ITV plc. It broadcasts content from the CITV archive and acquisitions, every day from 6 am to 9 pm which was previously 6 am to 6 pm until 2. February 2. 01. 6 (although Freeview viewers still close at 6 pm) in an attempt to compete with CBBC.[1] It is also the title of a programming block on the ITV network at weekends.[2]Children's ITV launched on 3 January 1. ITV network.[notes 1] It replaced the earlier Watch It! These links were originally pre- recorded from a small London studio, up until 1. Central won the contract to produce live links from their Birmingham studios.

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In 2. 00. 4, presentation of CITV was relocated to Granada Television in Manchester, which saw the demise of in- vision continuity. Nine years later, operations moved to ITV Granada's Media. City. UK studios in Salford. In 2. 00. 6, CITV launched as a channel in its own right.

The CITV channel averages around 1. The CITV strand on the ITV network airs on weekend mornings from 6 am to 9: 2. ITV Breakfast time slot.[citation needed]History. Watch It! and Children's ITV: Early years (1. Before being known as Children's ITV, the timeslot for children's programmes on the ITV Network was briefly branded as Watch It! The Watch It! brand started on 2.

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December 1. 98. 0[3] and was presented live by the duty continuity announcer in each ITV region. The notion of networking children's continuity was first suggested within ITV as far back as the early 1. IBA began to express concern that most ITV shows for children were not consistent or fully networked. On many occasions, the ITV regions were able to broadcast whatever programmes they wished; many non- children's programmes appeared, such as Little House on the Prairie .

In December 1. 98. ITV announced its first concerted effort at a more coherent approach to children's output, with the introduction of Watch It! IBA continued to emphasized issues.[4]Watch It! ATV, with the implementation of the branding differed from region to region, thus it was always transmitted locally and never provided on a network basis.

ATV provide different animations each season, to freshen up what was available to each company. Most regions, including Southern/TVS and Granada, would use their own station announcers during Watch It!

Shortly after the start of new franchises in 1. ITV stations raised concerns that Watch It! Central's Controller of Children's Programmes, Lewis Rudd, suggested a different approach to the presentation method. As a result, the Central promotions department came up with the initial concept for Children's ITV. The new look was devised, and links between programmes were pre- recorded using presenters drawn from the constituent programmes.

The networking arrangements were similar to those already in place for the transmission of schools programmes - the links were played out from Central and the component programmes came from the supplying companies.[6]Children's ITV went to air on Monday 3 January 1. Initially featuring a different presenter each month (usually from children's television), the links were pre- recorded in advance in a small studio at a London facility called Molinare, using a single locked- off camera. Watch Girlhouse Online IMDB. The first set design was a rocket ship and was used for the first few months. The concept was eventually retired, and the set and style of presentation used began to reflect the artist presenting that month or the programme that he/she fronted. By 1. 98. 4, the links were still being recorded, but using a common, stylized set known as Network Control. The exterior of this fictitious location also featured in the animations and stings.

Technical considerations often left the system flawed. With each programme coming from a different playout source (usually from that of the originating ITV company), and each link being pre- recorded (played out by Central), things often went wrong on air: programmes would be rolled early and the links would be cut short. Programmes would also fail to appear and the presenter would be left on screen.

Because each link was recorded for the slot available, the presenter would hold the final pose for a few moments so that the transmission controller at Central had something to leave on screen just in case. Pre- recording the links also meant that late schedule changes could not be easily referenced. In September 1. 98. BBC revamped their own children's presentation with the introduction of "Children's BBC".

Using the BBC1 announcer booth at BBC Television Centre, later dubbed "The Broom Cupboard", Phillip Schofield provided links between the programmes. This format of a small self- op continuity studio using one single presenter (and an occasional puppet) continued in largely the same format until 1. ITV service.[8]Children's ITV went live two years later. Using the small presentation studio at their Broad Street studios - which had become available since in- vision continuity for the Central region was dropped - former Central announcer Gary Terzza and Debbie Shore presented live links from a large set built to look like a transmitting station.

Although the studio space was small, the designers' use of a plate glass mirror gave the effect of a much larger set. The new live format gave brought a great deal of flexibility; timings could be altered, schedule changes reflected and breakdowns dealt with in a continuous manner. In 1. 98. 8, the format was refreshed again with a new single presenter, Mark Granger, replacing Terzza and Shore, in a smaller, more basic studio set which included in- vision monitors showing the VT clock of the next scheduled item. The Stonewall Productions era (1.

From 3 April 1. 98. Stonewall Productions won the contract to produce Children's ITV presentation. Stonewall Productions was headed up by Michael Jackson, a Central staffer who used his expertise to prepare a suitable application. Whereas Central had restricted links to the station's former in- vision presentation studio, Stonewall chose not to use a fixed set, but instead presented links from various areas of Central's headquarters at Broad Street in Birmingham, utilising a rotating team of presenters which included Clive Warren (now a DJ), Jeanne Downs (a singer), Jerry Foulkes (a producer who left Children's ITV on 2. December 1. 98. 9) and a large puppet dog called Scally.[6]Central regains control (1.

Central won back the contract to produce the continuity links from 1 April 1. Tommy Boyd. During the 1. The 1. 99. 3 invitation to tender for the provision of the Children's ITV service specified a minimum number of high quality trailers that the successful applicant must produce over the term of the contract. With a large promotions department - and a strong, highly credible reputation for presentation within the ITV network - the contract remained with Central. In February 1. 99. Network Centre controller of children's & daytime programming Dawn Airey (a former Central management trainee) with Steven Ryde providing live out- of- vision continuity links featuring a wide variety of animated characters.

On 6 September 1. CITV was extended to start at 3. ITV network centre decided to move the pre- school children slot from 1. CITV in the afternoon slot.

Around the same time, the Children's ITV name was changed to CITV, having been used in some form or another since the previous year. However, the Children's was not removed from the logo until Monday 2 September 1. DOG) was introduced. Presentation for the service was moved in 1. Central moved into new, smaller studios at Gas Street Studios in Birmingham, which continued until Monday 2. May 1. 99. 8, when a new in- vision service was introduced by the new controller of ITV children's output, Nigel Pickard.

Steven Ryde became a producer with Stephen Mulhern and Danielle Nicholls becoming the new presentation team.